摘要 |
<p>The present invention discloses a mobile search method and device. The method includes: receiving a search request which includes one or more query keywords; calculating the score value of each search category domain, which is the score value of any item or the comprehensive score value of multiple items of the following: the similarity between the search request and the search category domain, the mass search rate of the search category domain corresponding to the search request and the individuation user interest score value of the search category domain; the mass search rate being the mass search times or the mass search result clicks; selecting one or more search category domains according to the score value of each search category domain to search for the query keywords. By the present invention, the personalized accurate search result can be provided for users.</p> |