METHOD, SYSTEM AND COMPUTER READABLE RECORDING MEDIUM FOR POSTING ADVERTISEMENT IN A REGION WITH HIGH USER PREFERENCE

摘要

The present invention relates to a method, a system and a computer readable recording medium for posting an advertisement in a region with a high user preference. According to one embodiment of the present invention, a method for posting an advertisement is provided which comprises the steps of: acquiring web browsing pattern information of a user from a user equipment terminal; determining a portion of the web browsing screen where a web page is being displayed as the region with a high user preference on the basis of the web browsing pattern information acquired in the previous step; and posting an advertisement in the region with a high user preference in the web browsing screen provided to the user, or in the region adjacent the region with a high user preference.