摘要 |
<P>PROBLEM TO BE SOLVED: To provide the content retrieval apparatus of digital AV equipment for relieving economical burdens of a user without passing development costs on to product prices. <P>SOLUTION: The content retrieval apparatus of the digital AV equipment includes: a first means for accepting a retrieval key from the user of the digital AV equipment, retrieving and displaying digital content to which meta data corresponding to the accepted retrieval key is added by considering the digital content such as moving images accumulated in any of information equipment such as other digital AV equipment and a computer connected to a network conforming to DLNA, etc. as a retrieval object; and a second means for acquiring advertisement content related to the retrieval key from a plurality of advertisement distribution devices managed by advertisers or advertising agents, and preferentially displaying advertisement content of an advertiser or an advertising agent who has made a contract to pay for display of advertisement with the provider or the developer of the content retrieval apparatus among the obtained advertisement contents on a display means. <P>COPYRIGHT: (C)2010,JPO&INPIT |