METHOD AND APPARATUS FOR DISPLAYING AND SELLING PRODUCTS

摘要

A method and apparatus for displaying and selling related products in an aisle containing a single type of product. An interrupter is provided in a display are to interrupt the display of the single product in that display area and to draw the consumer's attention to a related product that may be used in conjunction with the single type of product displayed in that area. The interrupter may be in the form of a stand-alone display structure. Preferably, the different product to be displayed is framed by the interrupter. Indicia, such as information on how the products are to be used in conjunction with one another, may be provided on the interrupter.