摘要 |
A method of rewarding sponsored individuals after they obtain public exposure for their sponsor's trademark or other indicia. The indicia are placed on the individual's person, such as his or her clothing, vehicle or equipment, and publicity is gained. Evidence of the public exposure is communicated to the sponsor, or the proper management agent, for verification and disbursement of the fee. The communicating step can be carried out by the individual, the agent or anyone else to whom this task is assigned. This incentive to gain exposure inspires the individuals, and the fact that payment does not come until after the exposure has occurred reduces the financial risk to the sponsor of a sponsored individual who does not gain significant exposure.
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