SYSTEM AND METHOD FOR PROVIDING OF PERSONALIZED MOBILE ADVERTISING

摘要

PURPOSE: A system and a method for offering a personalization carrying advertisement service for offering a discriminated customized carrying advertisement service are provided to quickly display the changed advertisement to a user and select the desired advertisement. CONSTITUTION: A message requesting an advertisement list is received through an advertising application(304). The advertisements received from the advertisement server is searched(305). The requested advertisement list is offered through the advertisement application to the user. The require-message about the fixed advertisement is received among advertisements included in the offered advertisement list through the advertisement application(307). The requested advertisement is transmitted to the advertisement application(308).