发明名称 |
CLICK THROUGH RATE PREDICTION SYSTEM AND METHOD |
摘要 |
A computer implemented method comprises analyzing a plurality of attributes of a sample of online documents using a boosted decision tree and generating a model from it. The model is used to predict a click through rate (CTR) of an additional online document based on the analyzing. The predicted CTR is output to a display device, storage medium or network.
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申请公布号 |
US2010082421(A1) |
申请公布日期 |
2010.04.01 |
申请号 |
US20080241815 |
申请日期 |
2008.09.30 |
申请人 |
YAHOO! INC. |
发明人 |
TULADHAR LOOJA;GUPTA MANISH SATYAPAL |
分类号 |
G06Q30/00;G06Q20/00;G06Q40/00;G06Q90/00 |
主分类号 |
G06Q30/00 |
代理机构 |
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代理人 |
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主权项 |
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地址 |
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