| 摘要 |
A method and system for generating digital advertisements is provided. A method employed by the system may include receiving template information that that defines dynamic elements of the advertisement, receiving data associated with the dynamic elements, generating browser code based on the template information and the data, and communicating the browser code to a browser. The method may also include receiving a second template that includes a creative applet reference and combining the template information with the browser code. The second template may also include a reference to an alternate image that is rendered when an image defined by the creative applet cannot be rendered.
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