摘要 |
Methods, systems, and computer readable media for advertising-supported call service are disclosed. According to one method, a SIP call setup message associated with a first call from a calling subscriber to a called subscriber is received. It is then determined whether the calling subscriber subscribes to a play advertisement pay less (PAPL) service. In response to determining that the calling subscriber subscribes to the PAPL service, an advertisement is presented to the calling subscriber via the subscriber's telephone, the call is connected to the called subscriber, and a reduced charge is effected for the call based on the PAPL service.
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