发明名称 IMMERSIVE ADVERTISEMENTS IN A VIRTUAL UNIVERSE
摘要 The invention generally relates to systems and methods for advertising, and, more particularly, to systems and methods for providing immersive advertising in a virtual universe. In one aspect of the invention, there is a method for presenting a virtual universe advertisement (VU-ad) in a virtual universe (VU), receiving input from a user associated with a user avatar of the VU, and altering the VU-ad in response to the input.
申请公布号 US2010036729(A1) 申请公布日期 2010.02.11
申请号 US20080189220 申请日期 2008.08.11
申请人 INTERNATIONAL BUSINESS MACHINES CORPORATION 发明人 HAMILTON, II RICK A.;O'CONNELL BRIAN M.;PICKOVER CLIFFORD A.;SAND ANNE R.;WALKER KEITH R.
分类号 G06Q30/00 主分类号 G06Q30/00
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