发明名称 SUPPORTING BRAND ASSETS IN A SOCIAL NETWORKING SERVICE
摘要 Brand assets including iconography, background images, slogans, and the like are supported in a social networking service by an arrangement that enables service members to visit a brand site to select and then embed the brand assets into their personal profile on the service. Brand assets can then be treated as any other asset used by the member and may thus be shared with other users, rated, and discussed. Brands can be associated with a variety of different brand sources including, for example, personalities, artists, celebrities, products, services, and institutions, in both commercial and non-commercial contexts.
申请公布号 US2009327906(A1) 申请公布日期 2009.12.31
申请号 US20080164604 申请日期 2008.06.30
申请人 MICROSOFT CORPORATION 发明人 HEINEMANN CHARLES O.
分类号 G06F3/048 主分类号 G06F3/048
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