发明名称 Systems and Methods for Utilizing Assist Data to Optimize Digital Ads
摘要 Systems and methods for utilizing assist data to optimize digital ads are disclosed. In one implementation, a forecast for a performance of a digital ad is generated. The forecasted assist data is converted into conversion data associated with the digital ad. A media plan for the digital ad is generated based at least in part on the converted conversion data, and the digital ad is served based on the generated media plan.
申请公布号 US2009327028(A1) 申请公布日期 2009.12.31
申请号 US20080146153 申请日期 2008.06.25
申请人 YAHOO! INC. 发明人 COLLINS ROBERT
分类号 G06Q30/00 主分类号 G06Q30/00
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