METHODS AND APPARATUS TO MONITOR SHOPPERS IN A RETAIL ENVIRONMENT

摘要

Methods and apparatus to monitor shoppers in a retail environment are disclosed herein. In a disclosed example method, a first signal is transmitted via a first device in a first direction to a second device and a second signal is transmitted via the first device in a second direction to a third device associated with a shopper. A direction of travel of the third device is determined based on the first signal and a path of travel of the third device through a monitored establishment is determined based on the second signal.