| 摘要 |
Application customizable to enable administrators of various reward/loyalty programs to control communications to members. In one embodiment, an administrator is enabled to configure various rules corresponding to an event with the application of the rules to a member information identifying which ones of multiple contents is to be sent to which of the members using which one of different channels. The rules are then stored in a non-volatile memory. On identifying the occurrence of the event, the rules, and the member information are examined to determine that a first and a second content are to be sent respectively to a first and a second member using a first and second channel. Accordingly, the first content is sent to the first member using the first channel and the second content is sent to the second member using the second channel.
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