发明名称 |
ONLINE WORD-OF-MOUTH MAKETING OF A WEB SERVICE USING PERSONALIZED INVITATIONS VIA A STATUS MESSAGING SERVICE |
摘要 |
A status messaging service is used as an online channel for indirect messaging in a word-of-mouth marketing campaign. A user of a web service is prompted to endorse the web service to the user's friends or other connections by submitting a status message to one or more status messaging services to which the user belongs. The status message contains an endorsement of the web service and may further contain a link to a personal invitation page for the web service. By submitting the status message to a status messaging service, the endorsement contained therein is then communicated to the user's connections in the status messaging service.
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申请公布号 |
CA2724895(A1) |
申请公布日期 |
2009.11.26 |
申请号 |
CA20092724895 |
申请日期 |
2009.05.23 |
申请人 |
GOOGLE INC. |
发明人 |
VENTILLA, MAXIMILIAN A.;HOROWITZ, DAMON M.;SPIRO, ROBERT J.;ADDISON, DAN D. |
分类号 |
G06Q30/00 |
主分类号 |
G06Q30/00 |
代理机构 |
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代理人 |
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主权项 |
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地址 |
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