发明名称 SYSTEM AND METHOD FOR DISTRIBUTING TARGETED CONTENT
摘要 The present invention relates to a system and method for receiving and distributing targeted content, in particular for a communication device such as a mobile phone. The communication device has a camera for photographing an image and a module for detecting whether or not the photographed image contains a barcode. If the photographed image contains a barcode, then the communication device decodes the barcode. Otherwise, the communication device determines whether or not the image is framed and sends the photograph, or image data based upon the photographed image, to an image matching server. The image matching server matches the transmitted image, or image data with image data on the server and transmits associated data content back to the communication device. The system is thus able to cope with advertising and content distribution campaigns which utilize barcodes as well as pre-determined images.
申请公布号 WO2009132600(A1) 申请公布日期 2009.11.05
申请号 WO2009CN71623 申请日期 2009.05.04
申请人 IMAGIC SYSTEMS LIMITED;TSANG, CHIU JUN, JUSTIN 发明人 TSANG, CHIU JUN, JUSTIN
分类号 H04W88/02 主分类号 H04W88/02
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