APPARATUS AND METHOD FOR PROVIDING CELL BASED AD BROADCASTING SERVICE IN BROADBAND WIRELESS COMMUNICATION SYSTEMS

摘要

PURPOSE: An apparatus for providing a cell unit advertisement broadcasting service in a broadband wireless communication system and a method thereof are provided to enable a service provider to perform the advertisement broadcasting specified according to each area and channel. CONSTITUTION: A method for providing a cell unit advertisement broadcasting service in a broadband wireless communication system comprises the following steps of: receiving an advertisement contents request transmission message including contents information from a service provider(280); and transmitting the received advertisement contents request transmission message to an MCBCS(MultiCast and BroadCast Service) controller(230).