METHOD, SYSTEM AND DEVICE FOR COLLECTING MESSAGE ADVERTISEMENT METRICS DATA

摘要

A method for collecting message advertisement metrics data is provided, which includes the following steps: receiving a message attached with an advertisement sent by a message server; identifying the advertisement in the message and recording an advertisement metrics event of the advertisement in real time; and feeding back the advertisement metrics data to an advertisement server in real time. A system and a device for collecting message advertisement metrics data are further provided.