摘要 |
Previous attempts to measure content and/or advertising consumption treat each category as a unique silo of information. A method, system, and method of doing business generate a profile by obtaining at least a first and second data measurement from a user impression of a linear source of content and a user impression of a time-shifted source of content and/or a user impression of an interactive source of content, and associating the measurements with a user ID to generate a profile. |