| 摘要 |
Methods and systems are provided for enhancing Internet video files at run-time with supplemental multimedia content constructed in real-time. The supplemental multimedia content may comprise any type of content that cannot be known and practically constructed prior to run-time of an Internet video file. The supplemental multimedia content may include locally and globally derived information, for example, advertising, alerts (e.g. weather, disaster), messaging, user-generated content, and proprietary content. According to one aspect, a browser cookie is stored onto the user's remote computing device. The browser cookie is capable of collecting various types of information about the user's behavior while visiting a web-site including Internet source video. This information collected within browser cookie may be periodically uploaded to a personal profile database for later use in assisting third party content providers with the targeting of future dynamic supplemental content based on the on-going collected demographic, behavioral, and geographical information of users.
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