发明名称 |
System And Method For Identifying Targeted Consumers Using Partial Social Security Numbers |
摘要 |
A system and method are used to identify a targeted consumer. The system includes a partial social security number (SSN) system that identifies a partial SSN issued during a preselected time period and a marketing database system. The marketing database system receives a comparison result from a SSN matching system that identifies at least one individual in a consumer database having a partial SSN that matches the partial SSN identified by the partial SSN system. The marketing database system places identifying information of the at least one individual in a marketing database. In one method, an individual is identified as a targeted consumer based on the individual's age being within a preselected age range and the individual's social security number being issued within a predetermined social security number SSN issue date range. Identifying information of the targeted consumer is stored in a contact database, which a business may use to directly market its goods or services.
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申请公布号 |
US2009177480(A1) |
申请公布日期 |
2009.07.09 |
申请号 |
US20080970356 |
申请日期 |
2008.01.07 |
申请人 |
AMERICAN EXPRESS TRAVEL RELATED SERVICES COMPANY,INC. |
发明人 |
CHEN WENHAN;CLEMENTS JOHN;XU DI W.;YUAN CHAO;ZHAO WENBIAO |
分类号 |
G06Q99/00 |
主分类号 |
G06Q99/00 |
代理机构 |
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