发明名称 |
SYSTEM AND METHOD FOR USING CARDS AS SHOPPING INCENTIVES |
摘要 |
<p>A method, system, and computer program product for implementing a marketing application using a store card as a Reward Card, Rebate Card, Pre-paid Script Program Card, Incentive Card, and/or Gift Card, as well as a Frequent Shopper Card. A card provided in association with an initial credit is also associated with an identification and account stored in a computer database memory, and the identification in the card enables the retailer to subsequently allow the consumer to use the card for additional computer based marketing, debit, and credit activity.</p> |
申请公布号 |
EP1485838(A4) |
申请公布日期 |
2009.04.29 |
申请号 |
EP20030707385 |
申请日期 |
2003.01.31 |
申请人 |
CATALINA MARKETING CORPORATION |
发明人 |
PHILLIPS, STEVE;RICE, JOE;MABREY, LINDA;DONAHUE, COLLEEN;FEEGEL, LAURIE;LEE-EMMONS, JENNIFER;BASTONE, JOHN;PERRON, KATHERINE, J. |
分类号 |
G06Q20/10;G06Q30/02;G06Q30/06;(IPC1-7):G06F17/60 |
主分类号 |
G06Q20/10 |
代理机构 |
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代理人 |
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主权项 |
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地址 |
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