| 摘要 |
Based on an online customer's selection of format and postal delivery option for an item (i.e. book, CD, or movie DVD) to be purchased, a computer implemented service recommends the additional purchase of a lesser included part (i.e. chapter, song, or movie scene) of the same item, in a digital format for download or access. The online customer who follows the recommendation will be able to download any selected lesser included part(s), or access any selected lesser included part(s) at a website controlled by the online merchant. In this way the online customer will have a "get it now option", so that the customer may begin enjoying a lesser included part of the item immediately while waiting for the item to be delivered by postal carrier.
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