| 摘要 |
Method for placement of advertisement in cabins of vehicles according to which placement of advertisement is performed in cabin of transportation mean on back side of seat back through equipping seats with advertisement-information carriers with transparent insert on the back side of the back and/or gluing by means of transparent glue strip, and / or gluing to back side of the back of advertisement itself. One performs preliminary selection and compiling of advertisement information on goods and services with account of character of route, passenger being carried contingent, time of day and load on route. As advertisement-information carrier one uses head-rest of seat back as broad band strip made of wear-proof material and with variable in general case width along length of the strip with possibility of its elastic or rigid fixation with respect to back of seat and with possibility of operative change. In the advertisement-information carrier one performs optically transparent one-side or two-side insert. Advertisement information is placed either on surface of advertisement-information carrier directly, or in the insert, or on its surface, Dimension of advertisement sheet is chosen according to width of head-rest at side of back or front part of seat back. |
