摘要 |
A method of sending a targeted communication on behalf of an interested party to individuals that access media content through a media service provider includes receiving information regarding particular media content accessed by each of the individuals from the associated media service providers, storing that information in a secure manner, establishing one or more criteria for identifying desired recipients of the communication, identifying selected individuals to receive the communication based on the one or more criteria and the particular media content information, and causing the communication to be sent to the selected individuals by one of one or more communication methods.
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