摘要 |
<p>A system and method for generating an electronic communication having a message component and a digital medium component. The technology includes, for example, identifying, assembling and exchanging digital medium between parties to complement various forms of electronic communication (e.g., "electronic mail", "instant messaging", etc.) where messages are directed between participants using sender and recipient identifiers (e.g., to, from, etc.). To generate the electronic communication, a characteristic (e.g., property, content) of an electronic communication between two or more parties is determined. One or more digital medium components are received from one or more third party servers. The one or more digital medium components are determined by at least one of the one or more third party servers based on the characteristic. A modified electronic communication is generated based on the electronic communication and the one or more digital medium components.</p> |