METHOD OF AND SYSTEM FOR SELECTING AND PRESENTING CONTENT BASED ON USER IDENTIFICATION

摘要

Methods of and systems for selecting and presenting content based on user identification are provided. A user-interface method of selecting and presenting content items in which the presentation is ordered at least in part based on inferring which user of a collection of users is using an input device includes providing a set of content items, providing a set of preference information for each user indicating content item preferences of a corresponding user, and providing a set of user keypress biometric models representing expected keypress activity for the corresponding user. User keypress activity to identify desired content items is monitored to biometrically characterize the user and analyzed to find the closest match to one of the keypress biometric models. Based on the closest match, which user of the collection of users entered the input is inferred and the corresponding preference information is used to select, order, and present content items.