REPUTATION INFORMATION PROCESSING APPARATUS, REPUTATION INFORMATION PROCESSING METHOD, AND PROGRAM

摘要

PROBLEM TO BE SOLVED: To provide a reputation information processing apparatus or the like that enables even reputation attributes with a small number of descriptions within reputation information about one target to reflect public reputation, and that is capable of displaying more appropriate reputation attributes as the characteristics of the one target.

SOLUTION: A category present in a reputation information storage medium is presented to the user and reputation information belonging to the category designated by the user is obtained for each target from the reputation information storage medium. The appearance frequency of reputation attributes included in the reputation information is counted. Weight is calculated on the basis of the appearance frequency of the attributes, and is imparted to each of the reputation attributes of each target. An evaluated value for each reputation attribute of each target is calculated with the weight taken into account. The reputation information including the evaluated value is stored in the reputation information storage medium. Of the evaluated values of the reputation attributes, the pieces of reputation information that satisfy display requirements stored in a display requirement storage medium are displayed.

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