Method of transmitting preview content and method and apparatus for receiving preview content

摘要

Provided is a method of transmitting preview content and a method and apparatus for receiving the preview content, wherein the method of transmitting preview content includes providing program guide service information by a content server to a program guide server; transmitting the program guide service information by the program guide server to a receiving apparatus when the program guide server is accessed by the receiving apparatus; and transmitting preview content corresponding to contents of the program guide service information by a preview content server to the receiving apparatus when the preview content server is accessed by the receiving apparatus.