| 摘要 |
Systems and methods can include collecting addressability information about users accessing a service provider's IP-based network communication services, collecting information sufficient to identify when the user is accessing the service provider's IP-based network communication services, collecting the domain names accessed by the user and using the collected information to associate the user with certain marketing content. The systems and methods can further include sending the marketing content to the user through various distribution channels by using the addressability information. The systems and methods can further include recording the collected information over time to refine the ability or predict the user's receptiveness to certain marketing content so as to improve the effectiveness of TMS.
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