| 摘要 |
The present invention discloses a storefront shopping technique that enhances shopping by presenting information to a shopper about proximate for-sale items. Both the shopper and the for-sale items can be associated with location beacons. The presented information can be specific to the shopper, which requires that an identity of the shopper be determined. In the technique, shopper specific information can be obtained from a data store to determine at least one of the for-sale items likely to be of interest to the shopper. A shopper proximity to the for-sale items can be detected based upon a location of the item location beacon associated with the determined for-sale item and based upon a location of the shopper location beacon. When the shopper is proximate to the for-sale item, information can automatically be presented to the shopper via an electronic device about the determined for-sale item.
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