SYSTEM AND METHOD FOR IMPROVED AUDIENCE MEASURING

摘要

PROBLEM TO BE SOLVED: To provide preferred systems and methods for improved audience measuring.

SOLUTION: The systems and methods measure audience information of a program. The systems and methods is to provide the user with audience information which relates to an interactive television application. A method for measuring audience information based on playback of a recorded programs includes receiving an indication of playback of the recorded program; and updating audience information for the recorded program. The method includes receiving an indication for a user-identified action, wherein such action controls how the recorded program is played back; executing the user-identified action in response to receiving the indication; and updating audience information based on the user-identified action.

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