| 摘要 |
A method of generating a search result list in response to a search request from a client using a computer network is described. The search request is received, and a set of network addresses associated with search terms that match the search request is identified, each network address being associated with a modifiable bid value and a position value initially set to the bid value. The set is ordered according to the respective position values of the matching network addresses, and divided into a display set sent to the client and an excluded set. The position value of the network addresses in the display set is reset to its respective bid amount, and the position values of the network addresses in the excluded set are incremented by an increment factor I determined using the bid amount of the network address having the lowest position value of the display set.
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