| 摘要 |
PROBLEM TO BE SOLVED: To neatly display the information on articles as shelf tag display at the front part of a display shelf. SOLUTION: In the front area of a mounting base 6 for mounting the article 4 provided on the display shelf 1, a transmission type screen 7 is arranged. The screen 7 is provided with a light shielding member 8 at a position framing the inner edge. A projector image projected from a projector unit 14 is divided by an optical system 23 and then led to the back surface side of the screen 7. For the projector image which reaches the back surface side of the screen 7, its outer edge part is shielded by the light shielding member 8 to clarify the contour, and then it is transmitted and projected to the front surface side of the screen 7. COPYRIGHT: (C)2008,JPO&INPIT
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