| 摘要 |
The present invention relates to a method and system for advertisements to be sent, received and understood by recipients in a conducive matter in an interactive computer game environment. After one or more advertisements are displayed, the game player is interactively asked questions about the product or service, which when correctly responded to allows the player to earn rewards, including "gadgets" for improving performance in a game, or other benefits to the player. A correct answer to product or service-related questions signifies that the player comprehends the message integrated into the question. By properly framing the questions and providing for clues under certain circumstances, even complex or brand messages can be effectively communicated and verified to have been understood by the recipient.
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