| 摘要 |
The present invention is directed towards systems and methods for identifying and displaying supplemental content associated with one or more advertisements responsive to a user query. The method of the present invention comprises identifying one or more advertisements responsive to a user query. One or more terms are extracted from the one or more advertisements identified as responsive to the user query. Supplemental content associated with the one or more advertisements is retrieved through use of the one or more extracted terms, and a display is generated comprising the one or more advertisements identified as responsive to the user query and the supplemental content associated with the one or more advertisements.
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