| 摘要 |
Executable Media files (10) consisting of media player and/or display software (20), advertisement (30), advertisement identifier (35), digital work (40), work identifier (45), permissive (50), use log generator (60) and communications utility (70) are created and distributed to consumers (130) for free to subvert piracy of digital works. The executable Media (10) initiates the media player and/or display software (20), and plays and/or displays the advertisement (30). The permissive (50) checks to ensure the advertisement (30) was played and/or displayed before granting access to the work (40). When access to the work is granted, the use log generator (60) creates a use log (140) containing the advertisement identifier (35) and the work identifier (45). The communications utility (70) conveys the use log (140) to an auditor (110) that then transfers money (160) from the marketer (120) to the digital rights owner (100) in the form of royalty payments (170).
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