APPARATUS AND METHOD FOR CONSUMER PRODUCT PROMOTION USING PAYMENT DEVICE

摘要

A consumei product promotional assembly includes a consume! product, and a prize associated with the consume: product, the prize being spendable in a payment card infrastructure. The prize may employ, for example, radio frequency (RF) contactless technology or a bar coded or printed account number. In some embodiments, the prize is flexible and can conform to non-planar surfaces of the product