发明名称 System and method for adjusting parameters of a digital ad and third-party traffic based on a difference in time between geographic regions
摘要 Systems and methods for adjusting parameters of a digital ad and third-party traffic based on a difference in time between geographic regions are disclosed. Generally, a monitoring module of an online advertisement service provider monitors performance information associated with a digital ad directed to potential customers in a first region associated with a first time zone to determine if the digital ad is performing well or performing poorly. Based on the monitored performance information associated with the digital ad directed to potential customers in the first region, at least one parameter associated with a digital ad directed to potential customers in a second region associated with a second, later time zone is adjusted to more effectively target the digital ads to potential customers in the second region.
申请公布号 US2008147498(A1) 申请公布日期 2008.06.19
申请号 US20060639803 申请日期 2006.12.15
申请人 YAHOO! INC. 发明人 CHAO MING-HUNG;HON RAYMOND
分类号 G06Q30/00 主分类号 G06Q30/00
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