摘要 |
PROBLEM TO BE SOLVED: To provide an advertisement method capable of strongly appealing the content intended to improve social issues or contribute thereto in a container such as a bottle containing an alcoholic beverage. SOLUTION: The advertisement mainly intended to social contributions is displayed by providing an independent label 1 displaying the advertisement of the content mainly intended to social contributions such as drinking driving inhibition that is the latest social issue. Further, separately from the label, a label smaller than the label of the social contribution advertisement is provided in such a manner that an advertisement 2 of the product of the own company is displayed moderately. Because the advertisement of social contributions is enlarged and strongly appealed, with the moderate and small advertisement of the product of the own company, the company contributing to the society is widely known, thereby achieving the effect of improving the image of the company. COPYRIGHT: (C)2008,JPO&INPIT
|