发明名称 USER INTEREST ADVERTISEMENT METHOD AND SYSTEM OF USER SET METHOD
摘要 A method and a system of user interest advertisement service of a user setting method using TV are provided to generate the user preferable interest advertisement information and advertisement exposure information and to transmit the information to an advertisement server in order to set interest advertisement by a user directly and to output the advertisement with several shapes while broadcasting. A user advertisement schedule is received from an advertisement server and then displayed(S301-S307). When at least one advertisement is selected, user preferable interest advertisement information is generated and is transmitted to the advertisement server(S309-S315). The stored advertisement is searched and displayed on TV by using the user preferable interest advertisement information(S317). Advertisement exposure information, containing at least one of advertisement information, advertisement time, an advertisement method, and user information, is transmitted to the advertisement server(S319). The advertisement server calculates, accumulates, and settles advertisement points by using the received advertisement exposure information(S321).
申请公布号 KR100834046(B1) 申请公布日期 2008.05.30
申请号 KR20070111357 申请日期 2007.11.02
申请人 KANG, MI YOUNG 发明人 KANG, MI YOUNG
分类号 H04N7/08;H04N5/445 主分类号 H04N7/08
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