摘要 |
#CMT# #/CMT# The device has a web client (120) i.e. personal computer, including an audience measuring script executed by a script executing resource that is associated to a digital multimedia information stream reader of the client and a memory of a log file. An audiometry center (130) i.e. audience measuring server, has an audience data compilation resource (132) and a memory reading device that reads the memory of the file on which the script is executed. The client has an event detecting resource that detects interaction events between a user and the reader during reading of the stream. #CMT#USE : #/CMT# Device for measuring an audience on a digital multimedia information stream that is multicasted on a computer communication network e.g. Internet, by coding a multimedia work such as sound, graphics, video sequence and script. #CMT#ADVANTAGE : #/CMT# The device measures an audience on a single digital multimedia information stream that is not integrated to an HTML page, in an efficient manner. #CMT#DESCRIPTION OF DRAWINGS : #/CMT# The drawing shows a block representation of an audience measuring device. '(Drawing includes non-English language text)' 100 : Web server 110 : Multimedia stream server site 120 : Web client 130 : Audiometry center 132 : Audience data compilation resource. |