| 摘要 |
A system and method are provided for reimbursing merchants for coupons us ed by the customers of those merchants is disclosed. Pursuant to the Present Invention, a Coupon Data File is prepared, identifying the products potenti ally subject to coupons and/or incentives, and the nature of the associated discount. A Transaction Log Data File is also prepared, describing one or mo re purchase transactions undertaken by consumers. Finally, a Transaction Log Processor analyzes the transaction log data, compares the information in th e Transaction Log Data File with information in the Coupon Data File and tab ulates coupons redeemed by consumers during the transactions associated with the information in the Transaction Log Data. |
