摘要 |
A method for performing a premium event using digital cinema AD(ADvertisement) and a computer-readable recording medium storing the digital cinema AD are provided to make views pay attention on the AD by performing the premium event, as the AD including a winning number is displayed before cinema or an interval during the cinema. Moving picture AD is converted into digital cinema AD. A winning number, which is a seat number of a theater and is inserted by synchronizing with the digital cinema AD, of a premium event is generated as a caption file(S14). The digital cinema AD and the caption file are transferred to the theater(S16). The caption file is overlaid on a proper position of the digital cinema AD while the theater displays the digital cinema AD to perform the premium event(S18). |