发明名称 INTELLIGENT AD INTEGRATION FOR VIDEO GAMING
摘要 Embodiments of the invention address deficiencies of the art in respect to embedded ad placements and provide a novel and non-obvious method, system and computer program product for intelligent ad placements for video gaming. In one embodiment of the invention, a method for intelligent ad integration for video gaming can be provided. The method can include monitoring a video game supported by computing resources to detect events in the video game, measuring performance of the computing resources in the detected events, associating advertisements with the events based upon the measured performance of the computing resources for the detected events, and presenting the associated advertisements in association with the video game. Notably, monitoring a video game to detect events in the video game can include monitoring user activities, game activities, and computing environment attributes to detect events related to user actions, game actions and computing environment attributes, respectively, in the video game.
申请公布号 US2008108432(A1) 申请公布日期 2008.05.08
申请号 US20060556857 申请日期 2006.11.06
申请人 INTERNATIONAL BUSINESS MACHINES CORPORATION 发明人 COHEN GABRIEL A.;PAGAN WILLIAM G.
分类号 G06F17/00 主分类号 G06F17/00
代理机构 代理人
主权项
地址