发明名称 |
REALIZING REVENUE FROM ADVERTISEMENT PLACEMENT |
摘要 |
Realizing revenue from publication-based advertisement placement. Publisher's request advertisements for unallocated ad space in their publications through an advertiser portal interface. The advertising portal interface includes a database of advertiser information. An ad copy is created containing the advertiser information selected by the publisher. The ad copy contains a URL of a website on the portal created for the publisher containing electronic versions of the selected advertisements. The website also contains click-through links to each of the represented online retailers thereby enabling realization of advertising revenue for both the publisher and portal for click-through referrals to advertiser websites.
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申请公布号 |
WO2008021506(B1) |
申请公布日期 |
2008.05.02 |
申请号 |
WO2007US18282 |
申请日期 |
2007.08.17 |
申请人 |
GOOGLE INC.;AXE, BRIAN;HASHIM, SMITA |
发明人 |
AXE, BRIAN;HASHIM, SMITA |
分类号 |
G06Q30/00 |
主分类号 |
G06Q30/00 |
代理机构 |
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代理人 |
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主权项 |
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地址 |
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