CELLULAR PHONES WITH VARIOUS FINANCIAL FUNCTIONS AND ADVERTISING TECHNIQUES FROM CARD COMPANIES

摘要

A method for connecting AD(ADvertisement) of each credit card company to a mobile terminal embedded with a module for setting up credit/debit cards is provided to maximize AD effect by providing the AD of the credit card company selected for service search or payment to the mobile terminal in real-time. Credit/debit cards of a user are modularized in a function chip embedded in a mobile phone(100). A main menu of each card is displayed to an LCD screen of the mobile phone when the user selects card search, balance inquiry, remittance, or payment. An AD screen, a logo song, and an AD effect sound are output while the card is enlarged in the LCD screen when the user selects the desired card.