| 摘要 |
<p>Methods and apparatus for soliciting, tracking, aggregating and reporting popular and group-specific opinion via the Internet are described. In various embodiments, editors and Internet users utilize a poll module creation tool to create individual graphical polling modules for public or private distribution. Individual polling modules can be then be posted by users to third-party Web sites, personal Web pages and emails, as well as aggregated on a poll aggregation Web site, providing consumers a consolidated view, and searchable database, of popular opinion on a variety of topics. Methods and apparatus for using information relating to answers to polling questions to select an advertisement and/or a link to an advertisement to be provided to a corresponding user or computer system are also described.</p> |
