| 摘要 |
<P>PROBLEM TO BE SOLVED: To obtain, from a subject U who is in contact with provided information such as commodity posters, information for estimating his psychological state in a natural condition with a time difference, thus making it possible to analyze his psychological state toward the provided information with accuracy and high reliability. <P>SOLUTION: While the subject U views commodity posters A-D, a detection sensor 1 is used to detect biological changes (gazing time) from the subject U. Before or after he views the posters, questionnaire answers S to questions about the posters are obtained from the subject U by an obtaining means 2. Using a map M that sets the relationship between biological changes, the degrees of reaction to the questions, and the psychological characteristics of the subject, an analysis means 4 evaluates the psychological characteristics of the subject U on the basis of the detected biological changes and the degrees of reaction obtained. <P>COPYRIGHT: (C)2008,JPO&INPIT |
