发明名称 PHONE-BASED TARGETED ADVERTISEMENT DELIVERY
摘要 This specification describes technologies relating to a phone-based system for targeted advertisement delivery by identifying broadcast audio advertisements, and methods of providing such a system. In one aspect, a method includes receiving a user-initiated telephone connection that includes an audio sample of an advertisement from a broadcast source, and identifying the audio advertisement sample. The method also includes retrieving a metadata associated with the identified audio advertisement sample, obtaining a targeted advertisement information that most closely corresponds to the retrieved metadata. The method further includes transmitting a message including the targeted advertisement information. Other implementations of this aspect include corresponding systems, apparatus, and computer program products.
申请公布号 US2008066098(A1) 申请公布日期 2008.03.13
申请号 US20070674086 申请日期 2007.02.12
申请人 SKYCLIX, INC. 发明人 WITTEMAN BRADLEY JAMES;REID ROBERT
分类号 H04N7/10;H04N7/025;H04N7/16 主分类号 H04N7/10
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